Application development

Application development is building software that runs in the browser: portals, dashboards, tools, and platforms with their own database and user management. We do this using a no-code or low-code stack where possible, and custom code where necessary. We start with the process, not the screen, and build the smallest version that solves the problem.

When you need this

There is no off-the-shelf package that does what you need, or the existing solution costs more than it’s worth. You have a process currently trapped in spreadsheets, emails, and people's heads. You want to let customers, dealers, or partners interact with your site rather than just reading content. Or, you have an idea for a product and want to test it before hiring a team.

Our approach

First, we map out the process: what happens now, who does what, where are the bottlenecks, and where does the data come from? Then, we build the smallest version that solves the problem, going live within weeks. Users start using it, we observe, and we expand based on that feedback. This is faster and cheaper than spending a year on specifications before seeing anything. Every phase has a fixed price and a measurable goal.

The tools we use

For most applications Webflow for the interface, Wized for browser-side logic, and Xano for the database and API. This is fast to build, easy to adapt, and simple for you to understand. For heavy interfaces, high data volume per screen, or complex operations, we build using Next.js and React on Vercel. Integrations with your other systems via API or Make. We choose per project and explain why.

Costs and timelines

We typically build an initial working version on Webflow, Wized, and Xano in four to eight weeks. For Next.js, it takes six to ten weeks, as code needs to be written. We work with a fixed price per phase. In addition, you pay for the subscriptions of the platforms on which the application runs.

Who this is not for

If there is a standard package that does what you need, use that. And if you want an app in the App Store or Play Store, that is a different process. We build applications that run in the browser, on any device.

Where we've worked

For Mitsubishi Turbochargers & Engines we developed a dealer portal and a Data Manager in Next.js that manages and publishes hundreds of products. For SDR Leader and Fitrah Fitness, we built membership platforms. For another client, a marketing portal using Uploadcare, Wized, and Xano. And our own products: a bulk editor for Webflow CMS and a tool for office lunch expenses.

Read more

The most common formats: portals, dashboards and data management systems. First, an overview of the options: strategy and advice.